Deutsche Bank’s own buy now pay later (BNPL) e-commerce solution
In partnership with Austrian Fintech firm Credi2, one of the largest banks in the world, Deutsche Bank is adopting Buy Now Pay Later (BNPL) services. Future merchants will be able to employ those services on their e-commerce websites or other online marketplaces since Deutsche Bank will use BNPL white label services to brand a Fintech financing platform under their name. The retailers will get the chance to use one of the modern consumer financing techniques while doing so in the name of a reputable and experienced institution like Deutsche Bank.
The Goals of Deutsche Bank
The primary objective of this massive implementation, according to Kilian Thalhammer, head of merchant solutions at Deutsche Bank, is to give retailers the best shop now pay later services. The transactions will be completed instantly, as promised, and Deutsche Bank is providing the market’s most secure solution thanks to its established fraud control and reduced risk of non-payment. On the other side, customers will have complete access to their portfolio and full transparency over all transactions and payment plans. They guarantee the greatest BNPL lending service, as they claim.
A significant multinational bank and Fintech are already successfully collaborating with Deutsche Bank and Credi2. Their white label solution will enable banks, merchants, and marketplaces to provide cutting-edge, adaptable payment systems under their brand, ensuring client loyalty and driving up revenues.
Invoice purchases have gained popularity in central Europe with other consumer finance strategies. When it comes to e-commerce, it is one of the most popular financing methods for transactions. According to Juniper’s research from the previous year, BNPL tends to expand by 30% annually. Unmistakably, the existing trend suggests that invoice and installment buying will continue.
Traditional Banks and BNPL
Why then did the experienced traditional bank invest in a Fintech company? The answer is straightforward, it is currently the most widely utilized consumer financing method on the digital market. Since consumers are using the digital market more and more, it is likely to overtake traditional markets in the near future, according to data. Therefore, it makes sense that the banks would shift their focus to digital consumer finance and increase their usage of BNPL lending services for global lending platforms, as Deutsche Bank is now doing.
In recent years, conventional institutions have seen a decline in their consumer base. When people required money, they used consumer financing and POS financing offered by various Fintech companies rather than traditional loans or credit cards from the banks, especially during a pandemic when everyone started using online e-commerce websites and online marketplaces for their purchases. Therefore, in order to keep up with the pace and demands of the market, large institutions are beginning to switch to more intelligent methods of consumer financing.
ChargeAfter – Global Lending Platform
Fintech firms are indicating their willingness to work with financial institutions in the future as the popularity of consumer finance and BNPL lending rises yearly. A wonderful example is ChargeAfter’s leading financing platform, which has previously offered numerous shops BNPL white label services and demonstrated via experience that it works perfectly for them when it comes to raising sales and clientele. It has already collaborated with financial institutions like Fortiva Retail Credit, and their relationship this year was expanded as a result of their tremendous success.
Banks can benefit greatly from working with ChargeAfter because the financing platform has already earned the trust of many customers with various merchants, which can bring in new customers for banks and new merchants. Additionally, the lending platform’s technology is one of the most likable pieces of software because it gives customers the fastest, safest experience possible. To deliver the greatest service and stay abreast with contemporary consumer financing technology, the system is updated and reviewed every month.
The ability of traditional financial institutions to keep up with the rapid expansion and development of BNPL lending and point-of-sale financing will determine their ability to continue operating in the future. Although a few years ago it was unthinkable for banks and Fintech startups to collaborate, they have already begun to offer services to their clients together. In order to maximize their potential, banks should start offering white label BNPL services to customers and businesses and collaborate with reputable financing platforms like ChargeAfter.
ChargeAfter is a leading multi-lender platform for Buy Now pay later (BNPL) Consumer Financing. It connects businesses with the most reliable lenders, enabling them to offer customers the greatest financing solutions. With the best system of Waterfall Financing, ChargeAfter guarantees BNPL lending to every shopper, by matching the most relevant lender to every client. Using the unique consumer financing technology, ChargeAfter provides all parties, merchants, lenders, and consumers, with the best shopping experience. Phoenix, MUFG, VISA, Bradesco, BBVA, Synchrony, PICO Partners, CITI, Propel Venture Partners, Plug and Play, and other companies worldwide are among the investors of ChargeAfter.